The PGA Tour has announced that it has agreed to merge with LIV Golf. Reactions are divided. Some say fans around the world should be thrilled that the feud between PGA and LIV is over, and that concerns about tournament purses are now moot. Others are calling the merger "one of the saddest days in the history of professional golf. Below are insights on the golf merger from our narrative intelligence briefs.
Below, we analyze this global topic across 4 regional media modules:
At the time of the merger, our stock feature shows both Topgolf and Acushnet surging.
Looking at the keyword widgets in the narrative analysis briefs above, a few common and distinct elements emerge. Of note, all regions mention "human rights" in high volume. Different regions seem to highlight different notable figures in the golf world, along with other key terms.
Set: U.S. Media
Set: MENA Media
Set: Pacific Region Media
Set: European Media
[no notable unique items]
Below are excerpts from the narrative analyses that show which outlets were the most active at the time of writing (the briefs update several times daily). The actual briefs contain a longer list of outlets, and summaries of the trending articles.
Note: Kudzu Narrative Intelligence briefs update every few hours. Very likely, the Narrative Analysis data visualization depicted in the graphic above will have changed as well.