← Back to Resources

Gregg Newby

Narrative Intelligence: The Evolution of a Concept

Defining a Narrative Narrative Intelligence teaches that every narrative evolves over time, undergoing changes in both meaning and usage. There is perhaps no better example of this rule than the concept of narrative intelligence itself. While the phrase used to mean one thing, now it refers to something else altogether. What Exactly Is A Narrative? […]

Why Narrative Intelligence Requires Persistent Technology

Narrative intelligence has shown us that narratives are no longer confined to national borders, if ever they were at all. The proliferation of instantaneous worldwide communication technology means that any narrative can leap across continents in a matter of nanoseconds.

November 19, 2020

Nip It in the FUD: Using Narrative Intelligence to Combat Fear, Uncertainty, and Doubt

Anxiety in the business sector can take many forms, but one of the most insidious and destructive is that of FUD.

Careers Terms of Service Privacy Policy