For Professionals · EdgeTheory Lab
Master one of today's fastest-growing analytical disciplines and earn the only professional certification issued by the National Center for Narrative Intelligence.
Markets shift because of narratives. Public policy, brand reputation, consumer behavior, and even national security are increasingly shaped by competing narratives. Organizations that understand these dynamics gain an important decision advantage.
The CPNI prepares professionals to transform information into decision-ready intelligence—combining analytical tradecraft, AI-enabled technology, and practical application to help organizations understand what narratives mean, why they matter, and how they shape decisions.
◈ Understand the principles and foundations of Narrative Intelligence
◈ Design and manage narrative collection strategies
◈ Analyze emotional dynamics within narratives
◈ Apply AI-assisted Narrative Intelligence workflows
◈ Apply ethical standards and analytic tradecraft
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Intelligence Analysis
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Corporate Intelligence
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Strategic Communications
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Public Affairs
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Information Operations
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Corporate Reputation
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Risk Intelligence
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Government Affairs
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Crisis Management
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Public Policy

Established by Congress through the National Defense Authorization Act (NDAA), the National Center for Narrative Intelligence advances the discipline of Narrative Intelligence by bringing together government, academia, and industry to develop education, research, and workforce capabilities.
As the Center's Prime Contractor for workforce development, EdgeTheory Lab delivers the official CPNI certification program and provides students with hands-on access to the EdgeTheory Narrative Intelligence Platform throughout the course.
Every cohort trains on the same native intelligence platform federal agencies and Fortune 100 companies rely on operationally — not a slide deck, a live system built to track narratives as they form.
⏱ A One-Hour Executive Learning Experience
Designed for senior leaders who need to understand the discipline of Narrative Intelligence without completing the full Certified Professional in Narrative Intelligence (CPNI) program.
This executive education session introduces how narratives form, evolve, and influence decisions across business, government, and national security. Participants gain a practical understanding of Narrative Intelligence, why it matters, and how AI-enabled analysis is transforming the information environment.