Conversation is either your biggest Asset or your biggest Liability.
It wins: Business. Elections. Wars.
Today's battlefield is over conversation share no matter your organization or purpose.
And #content is the fuel for conversation.
There are millions of voices on social media broadcasting every second. How can any organization be heard over the noise?
Organizations must create relevant content at scale to fuel conversation in order to rise above the noise.
Conversation Share is the new metric.
Organizations are more influential when they leverage their brand advocate voices.
EdgeTheory creates & publishes content at scale through proprietary conversation mapping technology.
Over 10,000 businesses use our content everyday to grow their share of the conversation.
Our technology was designed around the art of conversation.
Use intelligence to map conversation opportunities.
Create authentic content using templating technology.
Publish time-optimized social messaging.
Report actionable intel and real-time analytics.
See How It Works
Before pipeline, you must build awareness, interest, and marketing energy. Yet, most content marketing approaches are not making a dent in the digital universe. Learn how you can change this paradigm so you get found!