Learn from Social Media Experts

 

On-site  •  In-house  •  Online

Become a Social Media expert by developing skills that attract traffic to websites, promote and protect online reputation, and build brand awareness.

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Grow Your Business

To be truly effective and efficient on social media, you need a plan or roadmap to guide you through making the best decisions for you and your organization. Let us train you and your team on how to use social media to accomplish your goals.

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Social Media Classes

We can customize the curriculum to specificially fit your business goals.

 

Nov. 1 2017

1. INTRODUCTION TO SOCIAL MEDIA STRATEGY


Whether you’re looking to foster brand awareness, increase website traffic, or drive sales, learn how to craft a simple social media strategy to achieve your goals on Facebook and Twitter.

  • Finding your voice
  • Defining your audience
  • Building a content roadmap
  • Intro to paid advertising

Nov. 8 2017

2. SOCIAL MEDIA MONITORING

The course provides detailed examples of monitoring in action, allows you to get an overview of the different social media monitoring tools available for use, and strategies for how you can use what you’ve learned and apply it to your own social media program.

  • Keyword filtering
  • Google related searches
  • Content curation possibilities

Nov. 15 2017

3. Content Creation

Having trouble coming up with the right mix of posts? Don’t know what to say or don’t have the time to post it? Is social media becoming too much work?

This workshop will cover everything you need to know about creating killer content for the top social media platforms like Facebook, Twitter, and Instagram.

  • Sources of content
  • Building a content roadmap
  • Creating an editorial calendar
  • Social media etiquette

Nov. 22 2017

4. Social Promotions

The course provides detailed examples of how to create viral promotions that your audience will love and engage with.

  • Understand different promotion types
  • Do's and don'ts for each platform
  • Maximizing exposure
  • Measuring success

Nov. 29 2017

5. AdvanceD Tools

Supercharge your social media workflow with tools designed to get you better results in less time. We'll cover scheduling platforms, content curation tools and software that automatically does the heavy lifting for you.

  • 3rd party platforms
  • Time management
  • Automation

Dec. 6 2017

6. Social Media Analytics

This course shows learners how social media data can be used to provide insights into market structure and consumers’ perceptions of the brand. 

  • Benchmarks
  • In-platform analytics
  • 3rd party analytics platforms
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